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Author Archives Adrian Ling

Sell the “Sizzle” or the “Steak”?

I’m sure you have heard of that phrase before – and many marketers/gurus will tell you that you should always sell the “sizzle” (the “benefits”) of your product. I’m of the opinion that you should do both – use the “sizzle” to grab your prospect’s attention, and sell them the “steak” (I believe no customer [...]

Posted 19 August 2011 Marketing | Comments (0) | Tagged:

WP Affiliate Surge

WordPress is fast becoming the “swiss army knife” of building professional looking websites and blogs. Yes, it is a blog at its core, but many people are finding WordPress extremely versatile and easy to use. The number of open source as well as commercial plugins and premium themes are staggering – you can basically find [...]

Posted 17 August 2011 Clickbank § Marketing § Wordpress | Comments (2) | Tagged: , , ,

ClickBank for Newbies and Oldies

Harvey Segal (Mr ClickBank) tells me that the most popular of all his many products is a free book – just 18 pages. No sign-up/optin required. I’ve been with ClickBank since 2002 (both as a vendor and an affiliate) and I find this short report is refreshingly succinct – no fluff or filler or hype. [...]

Posted 05 August 2011 Clickbank § Marketing | Comments (1) | Tagged: , ,

Missing in action …

My last blog post … March 2011 … fast forward … Aug 2011. 5 months have lapse since my last post … boy, how time flies! Where have I been, and what have I been up to? Well, besides “minding my own online business” (I have decided to stop participating in all the big/mega product [...]

Posted 03 August 2011 ramblings | Comments (4) | Tagged: , ,

Fast Traffic Blueprint by Neil Shearing

Getting free (organic) traffic – lots of it, and getting it fast is the ultimate dream of all online marketers. Problem is, big brother Google is ever ready to slap any site – even the big ones such as buzzle.com (at one time, it was Google’s favorite web2.0 site), eZineArticles, business.com, etc. Get the full [...]

Posted 07 March 2011 Web Traffic Tips | Comments (2) | Tagged: ,

Play Videos at 2x or higher

If you dread watching videos online – especially the lengthy ones where the author ‘hemmed and hawed’ throughout – you’re going to love these 2 freebies: SMPlayer – Allows you to play videos at various speeds – 1.2, 1.3, 1.4, 1.5, 1.6, … 2x, 3x, 4x or even 8x times the original speed. And it [...]

Posted 07 March 2011 ramblings § Tech Stuff | Comments (0) | Tagged: , ,

Creating Aweber Custom Fields

Here’s a quick tutorial on how to create custom fields in Aweber. Step 1 Login to your Aweber account, and select the list that you want to work with (i.e. you’ll be creating custom fields for this chosen list) Then, click on the “My Lists” –> “Custom Fields”. See the screenshot below: Now, you should [...]

Posted 05 January 2011 Tutorials | Comments (3) | Tagged: , , ,